Click fraud is a massive problem in the pay per click marketing industry that currently costs businesses over $16 billion a year. These fraudulent clicks often go unnoticed, and businesses have no idea they are the victim of fraud before it’s too late. With so many incentives for users to click other people’s ads, having click fraud protection is starting to become an essential requirement for many businesses.
PPC Protect was born after experiencing the devastating consequences of click fraud first hand from our own campaigns. After years of planning and testing, we finally came up with a surefire way to protect our ads from fraudulent clicks before they ever happened.
Since then we’ve taken our idea and turned into a standalone PPC tool which works with the largest PPC networks to protect users from fraudulent attacks. Since we use our software ourselves on a day to day basis, we’re continually looking at ways to improve it and add new features to make it even more effective.
Our mission is simple: to help clients protect their ads from criminals and to help make a real difference in the world. With advertising fraud rising year on year, we’re here to help companies recoup their fraudulent losses and stop it from happening again.
Founded in 2016 by four industry professionals, our team brings together expertise across several different industries including design, engineering, sales, and marketing. Having spent years honing our individual crafts, we finally decided to team up and make our dream a reality.
Since then we’ve recruited various new members of staff and are continually looking to expand our team. To find more about our individual team members, head on over to our about us page, or take a look at our current vacancies.
Describing PPC Protect
PPC Protect is an AdWords management platform that protects users from fraudulent clicks.
Pay per click ads are experiencing an unprecedented amount of fraudulent clicks in recent years. PPC Protect is fighting back against these fraudsters with our unique click fraud prevention technology.
Having spent over 18 months in development, PPC Protect has been built from the ground up to offer the highest level of protection on all pay per click ads. Designed to detect and stop fraudulent clicks before they happen, PPC Protects gives users the peace of mind knowing their budget is only being spent on genuine clicks.
Today businesses from all over the world put their trust in PPC Protect to protect their campaigns and improve their advertising return.
Logos & Resources
If you want to feature us in an article or want to help spread awareness of our software, then feel free to use our logos below. However, please don’t use our name, logos or product screenshots in ways that might be confusing, misleading or suggest affiliation with your company.
Since consistency and brand guidelines are very important to us, please don’t edit, change, distort, recolour or reconfigure our logos, we’ve already done the hard work for you!
If you require additional brand assets or want us to sign off a specific mockup of your intended use, then feel free to get in touch with us at email@example.com. We’ll get back to you as soon as possible (usually less than 24 hours) and make sure we can work something out.
PPC Protect Logo Guidelines
Our logo is a combination of a wordmark and an icon. We’d ask that you always use the icon with the wordmark, although our icon can be used alone. Never use the wordmark alone.
For the spacing around our logo we recommend that you leave the text font-size around the logo again. Here’s an example:
Here are some handy guidelines:
Do use our full original logo
Don’t recolour our logo
Don’t use our old logo
Don’t resize parts of our logo
Don’t edit our logo
Don’t use only our wordmark
PPC Protect Logo Download
We have two logo kits available, one in black and one in white. The logos come in .png, .svg and .pdf file extensions.
We request that you don’t alter any of the colours on our logo. You can find a copy of our colour scheme beneath.
RGB 61, 62, 63
CYMK 3, 2, 0, 75
Pantone 446 C
RGB 4, 47, 93
CYMK 96, 49, 0, 64
Pantone 648 C
RGB 35, 146, 236
CYMK 85, 38, 0, 7
Pantone 2727 C
RGB 212, 214, 206
CYMK 1 0 4 16
Pantone Cool Gray 2 C
RGB 255, 255, 255
CYMK 0 0 0 0