PPC NewsThe latest PPC news and updates from the pay per click industry.NewsIntroducing The PPC Protect Perks Program!After several months of planning and successfully keeping it under wraps (which is harder than it sounds when we’re this excited about it!), we’re delighted to officially launch the PPC Protect Perks Program! The Perks Program is open to all PPC Protect customers and account holders, and gives you exclusive access to a range of […] Sam Carr - October 6th, 2020NewsGoogle Ads Search Terms Report Removes Low Volume Keywords (UPDATED!)Google’s newest silent update is probably not what you were hoping for. Sam Carr - September 2nd, 2020NewsIt’s here! 🎉 Introducing PPC Protect v3.0At PPC Protect, we’re always striving to bring you the best product possible, and we’re certain you’re going to love v3.0! Neil Andrew - September 2nd, 2020NewsExpanding Our Fair Billing PolicyYou’ll find no forced long term contracts with us! Find out more about our fair billing policy here. Neil Andrew - September 2nd, 2020NewsGoogle Passes On Digital Services Tax To AdvertisersWhat began as a suspected April Fools day joke is set to become legislation that will effect every UK based business – assuming they run Google Ads. Sam Carr - September 1st, 2020NewsProtecting Our Planet Through ReforestationThe world needs our help, and here at PPC Protect, we’re doing our part. Neil Andrew - July 27th, 2020NewsIs GoogleBot & “John Smith” Killing Your Abandoned Cart Metric?Who is the mysterious person adding hundreds of items to people’s carts, and why do people see that as a problem? Find out here! Sam Carr - July 2nd, 2020NewsGoogle Introduces Call Ads With Website LinksGoogle have just announced that “Call Ads” (a rebrand of “call-only ads”) will now support optional website links. At last, a way to track the users on our call ads! Neil Andrew - April 24th, 2020NewsGoogle Announces All Ads Users Must Verify Their IdentityGoogle has today announced that all advertisers on their platform will be required to verify their identity. The move follows similar requirements for political advertisers that were announced back in 2018. Neil Andrew - April 23rd, 2020NewsGoogle Ads Partners Program Requirements Are Changing For 2021Launched in 2013, Google’s partner program is often seen as a “must-have” for any SEO or PPC marketing agency. Not only does the partner program require agencies to pass certain exams to prove that they know what they’re doing, but they also have to spend a certain amount on Google Ads every month. This partner […] Sam Carr - February 17th, 2020123
