The Latest Paid Media Trends Of 2021
2020 is finally over, and everyone has their sights set on the future! If you work in paid media, whether its Facebook Ads and Twitter or Google’s vast paid search network, keeping up to date with the industry is crucial. With many changes happening regularly to the industry, as a professional, you should be up […]
Sam Carr - February 4th, 2021
Introducing PPC Protect v3.1 – The Thor Update
The Thor update takes PPC Protect’s powerful click fraud prevention technologies and applies them to all invalid traffic types across your Google Ads, SA360 & DV360 accounts.
That means that by default you’re not only blocking click fraud, you’re now also blocking all other forms of invalid traffic – automatically!
Sam Carr - December 3rd, 2020
Google Launches YouTube Audio Ads (Spotify Competitor?)
If you thought Google already had all the ad types you could ever need, then think again! Announced on 17th November 2020, Google has just released its latest ad type into beta. Known as Google audio ads, these ads are unlike anything Google has released before. In this article, we’ll be covering everything you need […]
Sam Carr - November 18th, 2020
Introducing The PPC Protect Perks Program!
After several months of planning and successfully keeping it under wraps (which is harder than it sounds when we’re this excited about it!), we’re delighted to officially launch the PPC Protect Perks Program! The Perks Program is open to all PPC Protect customers and account holders, and gives you exclusive access to a range of […]
Sam Carr - October 6th, 2020