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Using Dynamic Location Insertion To Save Time & Improve Ad Relevancy

In this post, I want to share with you a cool Google Ads trick that will save you lots of time, and boost engagement on all of your ads. No matter your PPC experience, this may just give you that little edge over your competitor that you’ve been desperately searching for. I will be showing […]

Niels Moltmaker - May 14th, 2020

Community

How Automated Product Feed Management Saves PPC Managers Time

If you sell products online, somewhere along the line you can be certain that product feeds are going to be involved. There is a choice for those digital marketers and PPC managers dealing with product feeds for different ecommerce channels like Google Shopping or Facebook: Either manage product feeds manually Use product feed automation Let’s […]

Ben Culpin - April 30th, 2020

Community

Can PPC Play A Part In Your Branding Strategy?

Without a brand strategy, there’s no point in you having a brand. And without a brand, you don’t have a business. But PPC could have a big impact on your brand awareness if you make the most of what it has to offer. Let’s go through the best way you can integrate it into your […]

Amber Dawson - February 27th, 2020

Community

6 Ways Of Building Consumer Trust In Online Advertising

There’s a good chance the next person that interacts with your business doesn’t trust you. And that makes building an audience increasingly difficult. Sorry if that’s bad news, but the data is pretty clear.While consumer trust is rebounding a little after historic lows, it remains low. Very low. Some Consumer Trust Statistics In the United […]

John Severn - September 19th, 2019

Community

7 Ways To Lower Your Costs In Your Google Ads Campaigns

Getting the most out of your Google Ad spend is one of the most challenging parts of being a PPC manager. Discover these interesting 7 ways to save yourself a pile of cash!

Dale Broadhead - February 7th, 2019