PPC Protect Blog

Ad Fraud

How To Choose A Click Fraud Detection Software Provider In 2021

If you’ve done a Google search for click fraud recently, then you’ve probably noticed the many different companies out there. With click fraud being a growing problem over the past few years, many new providers and solutions are continuing to pop up, all claiming to offer the best protection and the lowest price. But with […]

Sam Carr - May 19th, 2020

Community

Using Dynamic Location Insertion To Save Time & Improve Ad Relevancy

In this post, I want to share with you a cool Google Ads trick that will save you lots of time, and boost engagement on all of your ads. No matter your PPC experience, this may just give you that little edge over your competitor that you’ve been desperately searching for. I will be showing […]

Niels Moltmaker - May 14th, 2020

Google Ads Tips

100 PPC Terms & Acronyms Every Marketer Should Know

With Google and other PPC networks continually updating and evolving their platforms, even professional PPC managers can be confused by some of the new terms they introduce. To help you get a good understanding of the various PPC terms out there, we’ve put together a detailed guide of over 100 common terms and acronyms. From […]

Sam Carr - May 7th, 2020

Community

How Automated Product Feed Management Saves PPC Managers Time

If you sell products online, somewhere along the line you can be certain that product feeds are going to be involved. There is a choice for those digital marketers and PPC managers dealing with product feeds for different ecommerce channels like Google Shopping or Facebook: Either manage product feeds manually Use product feed automation Let’s […]

Ben Culpin - April 30th, 2020

News

Google Introduces Call Ads With Website Links

Google have just announced that “Call Ads” (a rebrand of “call-only ads”) will now support optional website links. At last, a way to track the users on our call ads!

Neil Andrew - April 24th, 2020

News

Google Announces All Ads Users Must Verify Their Identity

Google has today announced that all advertisers on their platform will be required to verify their identity. The move follows similar requirements for political advertisers that were announced back in 2018.

Neil Andrew - April 23rd, 2020

PPC Tips

The Beginner’s Guide to Conversion Rate Optimization (CRO) In 2021

We could crow over CRO for hours, and if you’re not using it already it’s time to start.

Neil Andrew - April 23rd, 2020

Guides

10 Website Overlay Examples to Boost Conversions & Increase Sales

Make marketing easier with SCIENCE.

Sam Carr - April 16th, 2020

Google Ads Tips

8 WordPress Landing Page Plugins to Increase Your Leads

Want to create high converting landing pages with ease? Discover the best WordPress landing page plugins in 2018 to boost your conversion rates and triple your leads here.

Neil Andrew - April 9th, 2020

PPC Tips

The 10 Best Pay Per Click Affiliate Programs For 2021

Just like any other online market, the pay per click industry is full of affiliate programs, some of which can be incredibly lucrative. With countless pay per click services out there, businesses are always looking for help from experienced marketers and influencers to promote their offerings. No matter if you’re an existing experienced affiliate or […]

Sam Carr - April 2nd, 2020