PPC Protect Blog
Original research and innovative insights on the latest in click fraud.
How Many Ads Do We See A Day In 2020?
In today’s world, everywhere you look you are constantly swamped by ads. Buy this, watch this, subscribe now! But just how many adverts do we see in a given day? Is it in the hundreds? Thousands? Or more? The answer is A LOT, and the figures will have you questioning how the human brain can […]
Sam Carr - April 9th, 2020
The 10 Best Pay Per Click Affiliate Programs For 2020
Just like any other online market, the pay per click industry is full of affiliate programs, some of which can be incredibly lucrative. With countless pay per click services out there, businesses are always looking for help from experienced marketers and influencers to promote their offerings. No matter if you’re an existing experienced affiliate or […]
Sam Carr - April 2nd, 2020
The Best PPC Reporting Tools For Agencies
When it comes to PPC management, every manager hates the dreaded end of the month. Time-consuming and frustrating, many PPC managers spend hours creating their own custom reports in Google Analytics and Data Studio only for them to break every month. If only there was an easier way! Thankfully, it turns out there are plenty […]
Sam Carr - March 26th, 2020
404bot: The Ad Fraud Scheme Exploiting ads.txt
It’s only a few years ago that ads.txt was introduced to help advertisers keep track of their ad inventory. At the time it was seen as a brilliant new way to tackle ad fraud and keep track of authorised resellers. However, less than 3 years on, not everything has gone to plan. A new type […]
Sam Carr - March 19th, 2020