PPC Protect Blog

News

Google Announces All Ads Users Must Verify Their Identity

Google has today announced that all advertisers on their platform will be required to verify their identity. The move follows similar requirements for political advertisers that were announced back in 2018.

Neil Andrew - April 23rd, 2020

PPC Tips

The Beginner’s Guide to Conversion Rate Optimization (CRO) In 2020

We could crow over CRO for hours, and if you’re not using it already it’s time to start.

Neil Andrew - April 23rd, 2020

Guides

10 Website Overlay Examples to Boost Conversions & Increase Sales

Make marketing easier with SCIENCE.

Alex Winston - April 16th, 2020

News

How Many Ads Do We See A Day In 2020?

In today’s world, everywhere you look you are constantly swamped by ads. Buy this, watch this, subscribe now! But just how many adverts do we see in a given day? Is it in the hundreds? Thousands? Or more? The answer is A LOT, and the figures will have you questioning how the human brain can […]

Sam Carr - April 9th, 2020

Google Ads Tips

8 WordPress Landing Page Plugins to Increase Your Leads

Want to create high converting landing pages with ease? Discover the best WordPress landing page plugins in 2018 to boost your conversion rates and triple your leads here.

Neil Andrew - April 9th, 2020

PPC Tips

The 10 Best Pay Per Click Affiliate Programs For 2020

Just like any other online market, the pay per click industry is full of affiliate programs, some of which can be incredibly lucrative. With countless pay per click services out there, businesses are always looking for help from experienced marketers and influencers to promote their offerings. No matter if you’re an existing experienced affiliate or […]

Sam Carr - April 2nd, 2020

PPC Tips

The Best PPC Reporting Tools For Agencies

When it comes to PPC management, every manager hates the dreaded end of the month. Time-consuming and frustrating, many PPC managers spend hours creating their own custom reports in Google Analytics and Data Studio only for them to break every month. If only there was an easier way! Thankfully, it turns out there are plenty […]

Sam Carr - March 26th, 2020

Google Ads Tips

How To Block An IP Address in Google Ads / AdWords?

You don’t have the time to be manually blocking each IP, so why not learn how to do it automatically – and instantly?

Neil Andrew - March 24th, 2020

Ad Fraud

404bot: The Ad Fraud Scheme Exploiting ads.txt

It’s only a few years ago that ads.txt was introduced to help advertisers keep track of their ad inventory. At the time it was seen as a brilliant new way to tackle ad fraud and keep track of authorised resellers. However, less than 3 years on, not everything has gone to plan. A new type […]

Sam Carr - March 19th, 2020

PPC Tips

Should You Be Buying Paid Traffic Sources For Your Website?

Thinking about buying paid traffic for your website? Before you do, learn everything publishers don’t want you to know here.

Neil Andrew - March 12th, 2020