PPC Protect Blog

Ad Fraud

6 Myths About Click Fraud

Does Google protect you from click fraud on your PPC campaigns? True or false? Separate fact from fiction as we debunk these 6 myths about click fraud.

Neil Andrew - January 2nd, 2020

PPC Tips

Bing Ads vs Google Ads [Which Is Worth Your Time & Money?]

For many new paid search marketers entering the industry, they are often bombarded with the countless PPC networks out there that are available to them. Two of the most discussed and debated paid search networks out there have to be Bing Ads and Google Ads. Having been around the longest and promoted by two of […]

Sam Carr - January 2nd, 2020

Ad Fraud

The Most Expensive AdWords Keywords

If your business’ ads contain any of these keywords, you’ll need protection from click fraudsters.

Sam Carr - December 30th, 2019

PPC Tips

What Is The GCLID?

With such odd acronyms as GCLID, Google analytics can seem a bit intimidating! It doesn’t have to be though – read on to learn all you need to know about the GCLID here.

Neil Andrew - December 27th, 2019

PPC Tips

10 Of the Top Google Ads [AdWords] Alternatives In 2020

In recent years Google Ads has been king when it comes to paid search. With billions of daily searches to take advantage of, millions of businesses have been spending big bucks on paid traffic to their sites. But with so much competition between businesses, cost per clicks on Google Ads are only getting more and […]

Sam Carr - December 26th, 2019

Google Ads Tips

Is Google AdWords Worth It In 2020?

If you’ve never used pay per click before then you’re probably wondering: is Google AdWords worth it? Having used Google AdWords ourselves for several years and seeing its power, it definitely is. Don’t believe us? Here’s why Google AdWords is the best PPC network out there.

Neil Andrew - December 21st, 2019

PPC Tips

Is Bing PPC A Good Network To Use?

There are plenty of different PPC networks out there, most notably Google AdWords. But what about Bing PPC? Is it worth it for online advertising?

Neil Andrew - December 18th, 2019

Google Ads Tips

How to Make Money With Pay Per Click Advertising

New to pay per click marketing and want to know how to make the most out of Google AdWords? Discover how to make money with AdWords pay per click here.

Alex Winston - December 16th, 2019

PPC Tips

The Top PPC Tools And Why You Need Them

Managing a PPC campaign can be hard, especially when you don’t have the right tools. Here are the top PPC tools you need to boost your Adwords campaigns.

Neil Andrew - December 12th, 2019

Ad Fraud

What Percentage of Online Users Are Robots?

Who runs the internet, humans or robots? Discover what percentage of internet users are robots and how these bots could be destroying your PPC ad campaigns.

Neil Andrew - December 1st, 2019