Sam Carr|Sam Carr is a content marketer at PPC Protect with 10 years of digital marketing experience. With a keen interest in ad fraud, Sam shares all his insights on the PPC Protect blog.Google Ads TipsWhat Is Quality Score in Google Ads? And How Can You Improve It?In the world of PPC, you’ll often hear about Google Ads Quality Score and how it affects where your ads display in the search engine. Your rating has a huge impact on the success of your PPC campaigns, so it’s important to maximise your potential with the best PPC practices. How do you do that? […] Sam Carr - January 7th, 2021PPC TipsThe Best PPC Software For Digital AgenciesThe best PPC Campaigns require the best PPC tools – discover what they are here. Sam Carr - January 6th, 2021PPC TipsWhat Is ads.txt?Learn how a simple .txt file can help protect your ad campaign! Sam Carr - January 5th, 2021Google Ads Tips60,000+ Websites, Apps & Channels To Exclude on GDN Campaigns (Updated 2021)In a hurry? You can access our exclusions list here and upload it to your Google Ads campaigns with one click. For many advertisers, the Google display network can be a bit like the wild wild west. With so many websites out there it’s almost impossible to manually review which ones your ads should appear […] Sam Carr - December 28th, 2020Google Ads TipsThe Ultimate Guide to Digital Advertising In 2021Digital advertising has the potential to get your ads in front of thousands of people, and for a fraction of the cost of a billboard! This only works if you know what you’re doing though, fortunately we can give you a hand with that! Sam Carr - December 24th, 2020GuidesHow To Use Google Keyword Planner 2021 [Top Tricks & Tips]You want to get the most out of Google’s Keyword Planner, we’re taking a deep dive into how it works, and it’s most useful features. It doesn’t matter if you’ve never used Google Keyword Planner before – we’ve got you covered! Sam Carr - December 17th, 2020GuidesHow Agencies Are Scaling During COVID [Webinar Summary]In November we had our first webinar with NO-BS Marketplace about how digital agencies are scaling during COVID. For those that managed to attend, thanks for joining us, we hope you managed to get lots of value and insights from the webinar. For those who couldn’t make it, today’s your lucky day! Just like we […] Sam Carr - December 15th, 2020Google Ads TipsWhat Is Native Advertising And Is It Better Than Google Ads?Online advertising takes many forms, from pay per click ads to pop-ups ads, new advertising methods are being developed all the time. 20 years ago, pop up ads were the latest trend, giving advertisers a new and affordable way to get their message in front of consumers. Although those days are long gone – pop […] Sam Carr - December 8th, 2020NewsIntroducing PPC Protect v3.1 – The Thor UpdateThe Thor update takes PPC Protect’s powerful click fraud prevention technologies and applies them to all invalid traffic types across your Google Ads, SA360 & DV360 accounts. That means that by default you’re not only blocking click fraud, you’re now also blocking all other forms of invalid traffic – automatically! Sam Carr - December 3rd, 2020NewsGoogle Launches YouTube Audio Ads (Spotify Competitor?)If you thought Google already had all the ad types you could ever need, then think again! Announced on 17th November 2020, Google has just released its latest ad type into beta. Known as Google audio ads, these ads are unlike anything Google has released before. In this article, we’ll be covering everything you need […] Sam Carr - November 18th, 20201...567...10
