Sam Carr|Sam obsesses over three things in life: Animals, Films and Marketing. We may have over exaggerated his love for marketing.Ad FraudPPC Protect’s Global Click Fraud Report 2020-2021The year 2020 was a challenging time for many businesses all over the world. With the worldwide pandemic causing havoc for retailers, many businesses shifted their stores online during the global lockdown restrictions. And with a huge surge in e-Commerce and online shopping, many of these businesses experienced a new threat that they have never […] Sam Carr - January 26th, 2021Ad FraudWhat Are Botnets? (And How Do They Work?)Most people have never heard of a botnet, and that’s perfectly normal. In fact, there are many people out there who don’t want you to know what a botnet is! These mysterious networks are nothing but trouble, and the last thing you want is to be involved with one. You may have heard them mentioned […] Sam Carr - January 21st, 2021Google Ads TipsThe Importance Of Transparency In e-Commerce (Fireside Chat)Recently we held a fireside chat with some special guests from Mabo Media and Reviews.io discussing the importance of transparency in e-Commerce and how important online reviews are for customers. Want to watch along with the transcript? Be sure to sign up and watch the full video below. Watch the full video here Table Of […] Sam Carr - January 14th, 2021PPC TipsWhat Is Guerrilla Marketing? 7 Guerrilla Marketing Examples That Will Blow Your MindWhen was the last time you saw something funny or interesting, only to find out later that it was a viral marketing ad? In a world where people hate the constant barrage of ads, advertisers are ditching the oversaturated means of traditional advertising for new unconventional methods. This trend has been on-going since the 1980s […] Sam Carr - January 12th, 2021Google Ads TipsWhat Is Quality Score in Google Ads? And How Can You Improve It?In the world of PPC, you’ll often hear about Google Ads Quality Score and how it affects where your ads display in the search engine. Your rating has a huge impact on the success of your PPC campaigns, so it’s important to maximise your potential with the best PPC practices. How do you do that? […] Sam Carr - January 7th, 2021PPC TipsThe Best PPC Software For Agencies To Skyrocket Their ResultsThe best PPC Campaigns require the best PPC tools – discover what they are here. Sam Carr - January 6th, 2021PPC TipsWhat Is ads.txt? How A Simple File Is Transforming The Ad IndustryLearn how a simple .txt file can help protect your ad campaign! Sam Carr - January 5th, 2021Google Ads Tips60,000+ Websites, Apps & Channels To Exclude on GDN Campaigns (Updated 2021)In a hurry? You can access our exclusions list here and upload it to your Google Ads campaigns with one click. For many advertisers, the Google display network can be a bit like the wild wild west. With so many websites out there it’s almost impossible to manually review which ones your ads should appear […] Sam Carr - December 28th, 2020Google Ads TipsThe Ultimate Guide to Digital Advertising In 2021Digital advertising has the potential to get your ads in front of thousands of people, and for a fraction of the cost of a billboard! This only works if you know what you’re doing though, fortunately we can give you a hand with that! Sam Carr - December 24th, 2020GuidesHow To Use Google Keyword Planner 2021 [Top Tricks & Tips]You want to get the most out of Google’s Keyword Planner, we’re taking a deep dive into how it works, and it’s most useful features. It doesn’t matter if you’ve never used Google Keyword Planner before – we’ve got you covered! Sam Carr - December 17th, 202012...8
