PPC Protect BlogOriginal research and innovative insights on the latest in click fraud.AllAd FraudBudgetGoogle Ads TipsGuidesNewsPPCAd Fraud404bot: The Ad Fraud Scheme Exploiting ads.txtIt’s only a few years ago that ads.txt was introduced to help advertisers keep track of their ad inventory. At the time it was seen as a brilliant new way to tackle ad fraud and keep track of authorised resellers. However, less than 3 years on, not everything has gone to plan. A new type […] Sam CarrMarch 19th, 2020Ad FraudHow To Claim A Google AdWords Refund For Your AdsThe truth is that 1-in-4 clicks on the Google Ads network are fraudulent, but don’t fret, discover all there is to know about refunds here! Neil AndrewMarch 1st, 2020Ad FraudHow Does Pay Per Click Work? A Complete GuideFor a newbie, the idea of Pay Per Click advertising might be daunting, but it’s easier to grasp than you think! Sam CarrFebruary 28th, 2020Ad FraudWhat Is Bot Traffic?In a world where billions of users interact with each other online every single day, the internet can seem like a hectic place. With users liking pictures, retweeting messages, and upvoting comments, the amount of daily traffic on the internet is at an all-time high. But just how much of this traffic is actually real? […] Sam CarrJanuary 16th, 2020Ad FraudHow To Stop Competitors Clicking Your AdsYou might think that your competitors are wasting their time by clicking your ads, but assuming you pay £2 or so per click, it won’t take much for them to burn through your budget. Neil AndrewJanuary 9th, 2020Ad FraudThe Most Expensive AdWords KeywordsIf your business’ ads contain any of these keywords, you’ll need protection from click fraudsters. Sam CarrDecember 30th, 2019Ad Fraud6 Myths About Click FraudDoes Google protect you from click fraud on your PPC campaigns? True or false? Separate fact from fiction as we debunk these 6 myths about click fraud. Neil AndrewDecember 19th, 2019Ad FraudHow to Detect Bot Traffic On Your WebsiteWith so many malicious robots out there, how can you tell if they are on your site? Learn the simple ways to detect bot traffic and how to block them. Neil AndrewDecember 8th, 2019Ad FraudWhat Percentage of Online Users Are Robots?Who runs the internet, humans or robots? Discover what percentage of internet users are robots and how these bots could be destroying your PPC ad campaigns. Neil AndrewDecember 1st, 2019Ad FraudAdTrader vs Google: Google Ads Users Informed Of Court OrdersGoogle’s been caught up in many lawsuits over the last few years – find out about their latest one here! Neil AndrewNovember 27th, 2019
